Studio
Built at the boundary
of AI and human authority.
Product builder and strategist with a background in I-O Psychology. The through-line: systems that treat human behavior as the design constraint, not the afterthought.
Declared relationships beat inferred ones. Every product decision, every architecture choice, every framework on this site traces back to that single finding.
The thinking
Frameworks I've built, named, and pressure-tested across real work. Not borrowed vocabulary. Original positions.
Work together
I start with outcomes. We get the thinking straight, build the right structure, and ship something that drives results.
Product building From zero to shipped. Roadmap, prioritization, cross-functional alignment, and the judgment calls in between.
AI strategy Retrieval-first positioning. Where to place the bet, how to structure the system, what to build yourself.
Systems design Architect the thinking before you staff the team. Structure first, execution second.